Veteran Strategist and Former Obama Campaign Manager, David Plouffe, Joins Precision as Of Counsel

Adding to its roster of distinguished senior strategists and innovators, Precision is announcing that David Plouffe is joining the agency as Of Counsel.

Plouffe has led winning campaigns for high-profile politicians and Fortune 500 companies alike with his deep knowledge of politics, government, technology, and philanthropy. At Precision, he will provide high-level strategic counsel to the agency’s clients across sectors.

“David’s experience in creating and driving data-driven strategies and managing integrated campaigns is second to none,” said Stephanie Cutter, co-founder of Precision. “Our clients will benefit enormously from his counsel, and we are thrilled that he’s joining the Precision team.”

Plouffe’s work on President Barack Obama’s presidential campaigns established his prominence as a pioneer at the intersection of politics, technology, and grassroots leadership. Driving one of the most sophisticated and data-driven campaigns in history, he helped inspire millions to vote for President Obama in the historic election and re-election. After leading the campaign to victory, he served as a senior advisor to President Obama in the White House. In this role, Plouffe was at the center of the debate on the key issues now facing our country, from tax reform to health care and immigration reform to foreign policy challenges.

“David is a legend to just about every young person who worked on the Obama campaigns, and millions more who supported President Obama. His visionary leadership changed the way campaigns are run, and he has brought that same brilliance and spirit of innovation to everything he’s done since,” said Teddy Goff, co-founder of Precision. “We couldn’t be more excited to be working with him again on new projects at Precision.”

In recent years, Plouffe served as a top executive at Uber, leading global policy and communication efforts. As the senior vice president of policy and strategy, he led the effort to negotiate ridesharing laws with dozens of countries, bolstering Uber’s presence internationally. He also championed the use of data in smart and appropriate ways to better tell the company’s story.

After his time at Uber, Plouffe helped Facebook CEO Mark Zuckerberg and philanthropist Priscilla Chan launch the Chan Zuckerberg Initiative, where he remains an adviser on their criminal justice and immigration reform portfolios. Plouffe has served as a consultant and advisor to many start-ups and large companies, and currently serves on the board of directors for Oscar Health, The Obama Foundation, and Fwd.US.

“Stephanie and Teddy are two of the smartest, creative, and relentless people I have had the privilege to work with,” said Plouffe. “They’ve built a great team at Precision, most recently wowing us all with their outstanding and innovative work for the Democratic National Convention and the inaugural events. I’m eager to help them build the business and problem solve together on behalf of Precision’s clients.”

Plouffe began his career working on a Senate primary campaign before becoming a veteran of congressional, gubernatorial, and presidential campaigns and serving as a top staffer on Capitol Hill. In 2010, he earned a spot on Newsweek’s list of “New Thought Leaders,” and The Daily Beast named him one of the “25 Smartest People of the Decade”. In 2012, GQ named him the third most powerful person in Washington.

Plouffe is the author of two New York Times best selling books and hosted a podcast called “Campaign HQ”. He is a member of the American Association of Political Consultants Hall of Fame and currently serves as a political analyst for NBC News.