Martin Luther King, Jr was radical: We must reclaim that legacy by Jenn M Jackson
Mia Logan is a senior vice president at Precision with 15 years of expertise helping clients achieve success through paid media and digital strategy. At Precision, Mia provides strategic guidance to support client teams and execute award-winning campaigns that drive impact and measurable success in the healthcare, media, finance and advocacy sectors. Her clients have included Gilead Sciences, Comcast, Feeding America, Goldman Sachs and more.
Since joining Precision, Mia has driven the digital and paid media strategy for the Fan Fairness Coalition’s public affairs campaign to persuade Department of Justice decisionmakers to launch an antitrust lawsuit against LiveNation-Ticketmaster for their monopolistic tactics in the live event industry. Most recently, Mia led a record-breaking paid media campaign for Earthjustice, helping increase year over year digital fundraising revenue by over 200%.
Prior to expanding her role to Precision’s digital team, Mia helped lead online and offline advertising campaigns within our Paid Media practice for clients like National Domestic Workers Alliance, the Fair Census Project, and FX Networks. From 2020-2021, Mia helped lead paid media and creative strategy for SEIU’s Infrequent Voter of Color persuasion and mobilization campaign.
Before joining Precision, Mia oversaw day-to-day paid media planning and buying before moving into campaign management for corporate, government and nonprofit clients. In 2022, her contributions on digital strategy helped secure a PRWeek “Best in Nonprofit” award for Stop AAPI Hate while at Fenton Communications, as well as a 2017 “Best in Crisis Communications” for running a rapid response paid media campaign as a part of the “Together Against Zika” Center for Disease Control account team at Hager Sharp.
Since 2010, Mia has used her communications, digital and paid media skills to support clients like TIDAL, Oxford University Press, Bloomberg Philanthropies, PwC, The Obama Foundation, the NFL Players Association, League of Women Voters, and more.
As a Washington area native, Mia attended Howard University and is based in Prince George’s County, Maryland.
Martin Luther King, Jr was radical: We must reclaim that legacy by Jenn M Jackson